Privacy Policy

1. Who We Are

Brickstead Works is the trading name and website brand operated by POWER PROPERTY REFURBISHED LTD. The company is responsible for deciding how and why personal information is used in connection with our website and services.

2. Information We Collect

We only ask for information that is reasonably useful for responding to enquiries, discussing a project and arranging our services. Depending on how you contact us, this may include:

• Your name and contact details, including email address and telephone number.
• Your property address or postcode, so we can understand the project location and check whether it falls within our service area.
• Details about the work you are considering, such as repointing, damaged brick replacement, wall repairs or small bricklaying projects.
• Your preferred appointment dates and times.
• Photographs or other information you choose to send us showing the condition of the brickwork.
• Messages and correspondence exchanged with us about your enquiry or project.

When you visit our website, some technical information may also be collected automatically, such as your IP address, browser type, device information, pages visited and basic website usage information. The information collected depends on the website tools and cookie settings in use.

3. How We Use Your Information

We use personal information for practical purposes connected with our brickwork services, including:

• Responding to your questions and service enquiries.
• Understanding the type and extent of brickwork you need help with.
• Reviewing photographs and project descriptions you provide.
• Checking property locations against our service area.
• Discussing potential site visits and suitable appointment arrangements.
• Preparing and providing quotations for requested work.
• Communicating agreed work details, costs, timings and payment arrangements.
• Managing customer records and responding to questions after work has been completed.
• Maintaining website functionality, security and performance.
• Meeting legal, tax, accounting and record-keeping obligations.

We do not use enquiry information for unrelated purposes without a suitable legal basis or, where required, your permission.

4. Our Legal Reasons for Using Personal Information

UK data protection law requires us to have a valid legal basis for using personal information. Depending on the circumstances, we rely on the following:

Steps Taken at Your Request

When you ask us for information, a quotation or an appointment, we may use your details to take the steps needed to respond to that request and discuss a possible service arrangement.

Legitimate Interests

We may use relevant information to manage enquiries, maintain customer records, improve our website, protect our business and communicate about services already discussed. We consider whether these interests are appropriate and whether they are balanced against your rights and expectations.

Legal Obligations

Some information must be retained or provided to meet applicable legal, tax, accounting and regulatory requirements.

Consent

Where consent is required, for example for certain optional cookies or direct marketing communications, we will ask for it. You can withdraw consent at any time. This does not affect processing carried out before consent was withdrawn.

5. Enquiries, Appointments and Project Photographs

If you submit an enquiry through our website or contact us directly, we use the information you provide to understand your requirements and get back to you.

Photographs of walls, mortar joints, damaged bricks or other parts of a property may help us understand the work being considered. Please avoid including people, personal documents or other unrelated private information in photographs wherever possible.

An enquiry or preferred appointment date does not, by itself, confirm that work has been accepted or scheduled. We may contact you to clarify the requirements, discuss an assessment and confirm the arrangements before proceeding.

6. When We Share Information

We do not sell personal information. We may share relevant details where reasonably necessary to operate our services or meet our legal responsibilities.

This may include sharing information with:

• Website hosting and technical support providers who help keep our website operating.
• Email and communication providers used to receive and respond to enquiries.
• Professional advisers, such as accountants or legal advisers, where appropriate.
• Relevant service providers or contractors where their involvement is needed for an agreed project and sharing is appropriate.
• Public authorities, regulators or law enforcement bodies where we are legally required or permitted to provide information.

Where another organisation processes information on our behalf, we take reasonable steps to ensure that appropriate arrangements are in place to protect it and restrict its use to the agreed purpose.

7. How Long We Keep Your Information

We do not keep personal information indefinitely. It is retained only for as long as it is reasonably needed for the purpose for which it was collected, taking account of legal and business requirements.

General Enquiries

If an enquiry does not lead to an appointment or project, we normally keep the related information for up to 12 months after our last meaningful communication. It may be deleted sooner where there is no continuing reason to retain it.

Customer and Project Records

Where work is agreed or completed, relevant customer and project records are normally retained for up to 6 years after the end of the relevant financial year, where needed for contractual, accounting, tax or potential legal matters.

Financial and Accounting Records

Financial records are retained for the period required by applicable UK tax and accounting rules. For relevant company accounting records, this is generally at least 6 years from the end of the financial year to which they relate.

Marketing Preferences

Where you have agreed to receive optional marketing updates, we retain the necessary contact and preference information until you withdraw consent or, where appropriate, until 24 months of inactivity. We may retain a limited record of your opt-out so that we can respect your choice.

These periods are general retention guidelines. Information may be kept for longer where a specific legal requirement or an ongoing matter makes this necessary. Once it is no longer needed, it will be securely deleted or anonymised where reasonably practicable.

8. Cookies and Website Technology

Our website may use cookies and similar technologies to support essential website functions, remember certain preferences, understand website performance and improve the browsing experience.

Non-essential cookies and similar technologies will only be used where the required permission has been obtained. You can manage available cookie choices through the website’s cookie settings and your browser settings.

Blocking certain cookies may affect some website features. Further details about cookie use and available choices can be provided in our Cookie Policy.

9. Keeping Information Secure

We take reasonable technical and organisational steps to protect personal information against accidental loss, unauthorised access, alteration or disclosure.

Access to customer information is limited to people who need it for relevant business purposes. Information sent over the internet cannot be guaranteed to be completely secure, so please avoid sending passwords, payment card details or other highly confidential information through general enquiry forms or ordinary email.

10. Transfers Outside the UK

Some website, email or technical service providers may process information using systems located outside the United Kingdom. Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is permitted under applicable UK data protection law.

Depending on the destination and circumstances, this may include relying on UK adequacy regulations or using an appropriate transfer safeguard, together with any additional measures required.

11. Your Data Protection Rights

Under UK data protection law, you may have the right to:

• Access: Ask for a copy of the personal information we hold about you.
• Correction: Ask us to correct information that is inaccurate or incomplete.
• Erasure: Ask us to delete personal information where there is no valid reason for keeping it.
• Restriction: Ask us to limit how certain information is used in particular circumstances.
• Objection: Object to certain types of processing, including processing based on legitimate interests or direct marketing.
• Data portability: Request certain information in a commonly used electronic format, where the legal conditions apply.
• Withdraw consent: Withdraw consent where we rely on it for a particular use of your information.

These rights are subject to legal conditions and exceptions. For example, we may need to keep certain records to meet accounting or other legal obligations.

We aim to respond to a valid data protection request within one calendar month of receiving it. If a request is complex or we receive several requests, the law may allow an extension of up to a further two months. If that applies, we will explain the reason within the initial one-month period.

We may need to ask for information to confirm your identity before acting on a request. This helps ensure that personal information is only disclosed or changed for the correct person.

12. Children’s Information

Our website and services are intended for adults arranging residential property work. We do not knowingly seek to collect personal information directly from children. If you believe a child has provided personal information to us, please contact us so that we can review the matter.

13. Links to Other Websites

Our website may contain links to external websites for additional information or convenience. Those websites operate under their own privacy policies and practices. We recommend reviewing their policies before providing personal information to them.

We are not responsible for the privacy practices or content of websites that we do not operate.

14. Changes to This Policy

We may update this policy when our services, website features or legal responsibilities change. The latest version will be published on this page and will take effect when published.

We encourage you to check this page occasionally so that you remain aware of how we handle personal information.

15. Questions or Concerns

If you have a question about this policy, want to exercise your data protection rights or have a concern about how your information has been handled, please contact us using the details below.

16. Making a Complaint

If you are unhappy with how we have handled your personal information, please contact us first so that we have an opportunity to look into your concern.

You also have the right to raise a concern with the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.

You can find guidance and contact details on the ICO website: ico.org.uk .